The Short Version
1. Choose a short, easily pronounceable domain name that clearly describes your brand or services without using complicated symbols, hyphens, and numbers.
2. If your domain name is not available in .com, use a fitting alternative top-level domain such as .club or .shop or try out a localized TLD such as .us.
3. Using keywords in your domain name is a Google ranking factor but tread lightly, Google recognizes keyword stuffing and penalizes sites with keyword-heavy domain names.
4. Avoid simple mistakes by checking if your chosen name isn’t already in use by another company, or copyrighted, and make sure it can’t be misinterpreted as something vulgar.
• Why Is The Right Domain Name Important?
• How to Choose a Domain Name
• How to Create a Domain Name
• Tips for Domain Flippers
• Tools